He’s a business man, deal with it.
Confirming earlier reports, Apple today issued media invitations for a special iPhone event to be held next Tuesday, October 4th at the company’s Town Hall auditorium at its headquarters in Cupertino, California. The event is scheduled to begin at 10:00 AM Pacific Time.
AllThingsD says sources have pinned down the date of Apple’s iPhone 5 launch event: Tuesday, October 4. They expect the new phone will be available for purchase “within a few weeks” after it’s announced.